Recent Posts

Personal Branding 101: What's Your Story?

brianfanzo
So you heard that you need to have a personal brand but you don't have branding experience and the idea of promoting bragging about yourself brings up bad memories of trying to do that when creating a cover letter.
Personal Branding 101: What's Your Story?

Should You Focus on Your Personal Brand Over Your Business Brand on Social Media?

Deborah Sweeney
There are two types of business owners in the corporate world. There is the business owner who focuses on building his individual brand, and there is the owner who focuses on building his business’s brand, entirely separate from himself. In this post, we explore which branding method is better to display on social media for small business owners.
Should You Focus on Your Personal Brand Over Your Business Brand on Social Media?

Do’s and Don’ts: Using Twitter for Personal Branding and Job Search

DennyMcCorkle
Twitter plays an important role in the mixology of social media use for personal branding and job search. This blog post addresses the importance of career focus on developing your Twitter profile and social sharing.
Do’s and Don’ts: Using Twitter for Personal Branding and Job Search

Social Media Moxy: Lauren Bacall's Legacy

Localspeak
If there’s one thing I really love about social media, it’s the ability to capture so many of the vignettes and anecdotes of peoples lives that not only teach and inspire in the moment, but also become part of our collective conscience, enduring as touchstones for all generations.
Social Media Moxy: Lauren Bacall's Legacy

Personal Branding for Shy People

MinterDial
This article addresses why and how shy people should bolster their personal branding. Different from introversion, shyness can be a barrier to success. Thanks to the opportunities and variety of tools online, there are useful and appropriate strategies for shy people to make a name for themselves, notwithstanding their shy personality.
Personal Branding for Shy People

Search Yourself: A Valuable Task in Personal Branding

FeldmanCreative
Your brand is what other people say it is—not what you say it is. A Google search result is the easiest, fastest and best way to gauge your public persona. Here are the things you should look for and keep in mind when you search yourself.
Search Yourself: A Valuable Task in Personal Branding

Personal Branding: A to Z, 1997 to Today [INFOGRAPHIC]

FeldmanCreative
Personal branding is a new imperative, a survival tactic in today's business world. This article traces its history—from Tom Peters to Dan Schawbel to Michael Hyatt. An infographic presents 26 vital tips: The Complete A to Z Guide to Personal Branding.
Personal Branding: A to Z, 1997 to Today [INFOGRAPHIC]

How To Build Your Online Authority [VIDEO]

Jill_Celeste
Always look for ways to build your online authority by sharing your knowledge, answering people’s questions and extending the reach of your expertise. Building online authority makes you trustworthy, and that helps pull potential customers and employers toward you. It’s an essential ingredient to a successful personal brand.
How To Build Your Online Authority [VIDEO]

Personal Branding Is All About Your Authentic Self

Jill_Celeste
Have you ever seen a friend’s Facebook post and thought to yourself: “That’s not you at all. Why are you saying that?” People tend to “hide” behind their keyboards, either saying things that they would never say to someone’s face, or representing themselves in a false light.
Personal Branding Is All About Your Authentic Self

Make a Name for Yourself: 11 Personal Branding Power Tips

FeldmanCreative
You, my friend, are a brand. Our agendas may differ—better job, more clients, book sales, or (your goal here)—but we seek the same things: recognition, respect, influence and success. Here are five tips from online leader Michael Hyat and 6 more from me.
Make a Name for Yourself: 11 Personal Branding Power Tips