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July 07, 2017
Collecting and maintaining your customer data is becoming an increasingly important consideration. Here's why data collection is important, and what data you should be looking to collect.
How to Ensure Data Quality for Your Inbound Marketing Campaigns | Social Media Today
January 31, 2017
The opportunities of social platforms and data are amazing, but it's your business' human touch that will dictate their effectiveness.
How Technology with a Human Approach Helps Grow Business | Social Media Today
December 19, 2016
This infographic outlines how businesses can maximize their marketing personalization efforts.
4 Steps to Unlocking the Power of Marketing Personalization [Infographic] | Social Media Today
November 23, 2016
Modern marketing has evolved beyond broadcasting, calling for a more personalized approach.
Market to Everyone, Reach No One | Social Media Today
October 19, 2016
Amazon is a marketing leader in personalization - here's how you can use the same principles to boost your marketing efforts.
ow to Personalize Your Content Like Amazon Does With Its Recommendations | Social Media Today
August 02, 2016
To highlight the benefits of personalization, VMob has teamed up with Microsoft to produce this new infographic looking at some of the key stats and opportunities.
The Means and Advantages of Real-Time Personalization [Infographic] | Social Media Today
June 23, 2016
Here are five ways your company can use CRM to attract new customers, nurture existing ones, and generate passionate brand loyalty through personalization.
5 Ways CRM can Personalize the Customer Journey | Social Media Today
May 12, 2016
What's the future of marketing technology? Will we soon be interacting with robots that provide highly individualized and immediate responses?
Brands As Robots: The Future Of Tech Personalization | Social Media Today
April 20, 2016
Without ads, there'd be no television or radio, no social media – or we'd have to pay a lot more for such things. But that doesn't give marketers carte blanche to annoy the daylights out of them.
4 Marketing Strategies to Make Consumers Love Your Brand | Social Media Today
December 22, 2015
"​ If 2015 was the year of content marketing, 2016 will be the year of “less is more” content personalization. While ‘Content is King’ will continue to ring true in the new year, I predict we will see savvy digital marketers focus more on the value of data-driven content personalization to stay ahead of the game."
2016 Marketing Prediction: “Less is more” Content Personalization | Social Media Today