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If you're a digital marketer, you're probably already utilizing social media advertising to increase brand awareness and ROI. Facebook Ads and Twitter Cards are already a big part of your marketing mix, but there's still something missing, and it's Pinterest's Promoted Pins. Use this post as a guide to creating an effective Promoted Pins campaign on a budget.
Interested in a new marketing outlet? How about a social network that drives sales with an average order value of $123.50 ? I hope that I have your attention at this point! Good. In case you didn’t guess it already (or the title of this post didn’t give it away) I am of course talking about Pinterest .
The curated , browsable allure of Pinterest makes it a pivotal player in online retail shopping. It makes comparison shopping between brands far more accessible. Which means as we approach the 2015 holiday season it’ll be even more important for brands to build an attractive, differentiated, active presence on Pinterest .
Pinterest has announced that it’s “Buyable Pins” option is now available to all iPhone and iPad users across the US, a major step forward for the company, and one which could change the social selling landscape.
Pinterest has been a slowly waking giant for several years, but it has finally wiped the sleep from its eyes and is in the process of ferociously conquering the social marketing space. Just because you have relegated Pinterest to "that other social site" in your mind and your marketing strategy doesn't mean that it has paid any attention to your dismissiveness. As of earlier this year, Pinterest passed Twitter for the number of U.S. adult users, making them the second most used social site for probable buyers.
Pinterest has marched onto the social media scene in a big way. In January of 2012 Pinterest became the fastest company ever to reach 10 million unique users in one month with 11.7 million site visitors. Just three years after it was founded, Pinterest already has over 70 million users.
When it comes to social media and online marketing, there are plenty of options for businesses to get their content out to the public. One of the platforms that tend to get thrown on the backburner, behind a site like Facebook, is Pinterest.
Pinterest is the fastest-growing social network in the history of social media – granted it’s a short history. Creating a strong presence on Pinterest helps build engagement, supports conversion, and establishes your brand.
Pinterest’s newest category is here just in time to help pinners celebrate Father’s Day. You’ll want to think strategically about your approach and pin with a purpose! Here are 4 tips and tricks to help get your brand started.