Join this webinar to learn how leading brands are adapting to meet the needs of their customers in social media. Panelists include Dan Gingiss of Discover and Kristina Libby of Microsoft. Register here!

social data

August 24, 2015
Our recent webinar that reported on “Dispatches from the Social Data Revolution,” sponsored by Spredfast and including Chad Mitchell of Walmart, Ted Sclavos of HP, and author and head of research for Spredfast Chris Kerns was itself data-rich and action-packed. Over a hundred of you listened in, commented and tweeted and many more are looking forward to the archive.
August 08, 2015
Summer on our minds, data in our eyes. This week has seen a torrent of news - from the heated #GOPDebate last night, to Jon Stewart's farewell show. And while most are in a beach-and-BBQ state of mind, we're data-focused and sharing social intelligence insights on some of the most top trending stories this week.
July 25, 2015
The latest Social Media Today webinar focused on the topic of " Social Data Made Simple: Getting Started with a Strategy". The panel featured Ira Haberman, Director of Storytelling at BrainRider , Ned Kumar, Digital Strategist for FedEx, and Sean Williams, Consumer Promotions Social Media at JetBlue Airlines.
July 22, 2015
​Are you confused by which social media metrics you need to check regularly? A track and field star needs to measure how long it takes them to complete a track in order to be able to improve upon it - otherwise, how do they know if they’re getting any better?Social media is the same way. We do our best and run the distance but then we need to take a step back and analyze what happened so we can plan for success.
5 Social Media Metrics You Must Check Regularly To Grow | Social Media Today
July 19, 2015
In the social data world, ROI (return on investment) is the biggest topic of discussion now, so the only way to determine if these sponsorships pay off is to use social data to look at which sponsors got the most bang for their buck, and what it could mean to all future Wimbledon sponsors. For this, it is crucial to look at online mentions related to sponsors, players and Wimbledon from before, during and after the tournament to get a full view of their entire sponsorship campaigns.
Synthesio Social Intelligence Social Media Data
aks013@bucknell.edu's picture

Social Data Made Simple: Getting Started With A Strategy

The following is a podcast for "Social Data Made Simple: Getting Started With A Strategy." This webinar originally aired on July 21, 2015. Listen to the audio recording to learn more: 

aks013@bucknell.edu's picture

Dispatches from the Social Data Revolution: The most up-to-date research is here

The following is a podcast for "Dispatches from the Social Data Revolution: The most up-to-date research is here." This webinar originally aired on August 19, 2015. Listen to the audio recording to learn more:

June 20, 2015
The Big Boulder social data conference is solely focused on generating discussion amongst individuals and organizations who are interested in the issues surrounding social data. The 2015 event had two main themes - data privacy and data ROI. Here's a review of the discussions from the event.
Big Ideas from Big Boulder 2015 | Social Media Today

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