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How to Budget for Social Media Activities

LaurentFrancois
Presenting the right cost estimates and budgets to CFOs when it comes to social media can be tricky. Here are some tips and tricks to set up a budget which can be validated by organizations.
How to Budget for Social Media Activities

Social Media for Social Good: 3 Secrets to Raising Big Bucks Online

franswaa
According to a study by Blackbaud, NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. In fact, 87% have raised under $1000 on Facebook since they began using the platform.
Social Media for Social Good: 3 Secrets to Raising Big Bucks Online

Developing an Appropriate Social Media Budget

jimtobin