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social media budgeting

August 14, 2014
Presenting the right cost estimates and budgets to CFOs when it comes to social media can be tricky. Here are some tips and tricks to set up a budget which can be validated by organizations.
January 10, 2012
According to a study by Blackbaud, NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. In fact, 87% have raised under $1000 on Facebook since they began using the platform.
February 28, 2008
Today I will attempt to answer my last and perhaps hardest question of the Marketer's Foray into Social Media series , which was “What is the budget?”(for a social media campaign). For this, I will pull in points from Jim's previous post “ How much will a Social Media Campaign Cost “, and aim this...