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social media strategy

July 02, 2016
Competitor analysis on social is about more than just Likes and re-tweets. In this post, contributor Maggie Burke outlines how brands can conduct more in-depth assessment to maximize their success.
Competitor Analysis on Social Media: How to START | Social Media Today
June 29, 2016
Summer' s a great time to get out of your marketing comfort zone and try some new strategies - here are three ideas to consider.
3 Summer Social Marketing Strategies To Utilize Right Now | Social Media Today
June 06, 2016
"Social media strategy is a vital part of your digital marketing efforts, but it needs to be recognized for what it is - a component of your overall marketing strategy."
March 25, 2016
Luxury brands once avoided social media, but latest reports indicate that 75% of luxury shoppers now use social, putting increased focused on the medium for such businesses.
Social Listening Talkwalker Luxury Industry
March 10, 2016
Long-term social media goals can pave the path for a successful future, but even so, social media marketing can be intimidating. Here are a few ways you can tame the social media beast while ensuring a successful future.
Building a Successful Social Media Marketing Future | Social Media Today
January 03, 2016
Over 46 percent of the Earth’s population uses the Internet. Today, a lion’s share of that Internet usage is done through social media networks. As such, marketing campaigns must have a social media component to succeed. However, despite this, many social media marketing campaigns fail. With this in mind, here are seven tips that can give your company’s social media strategy a serious boost.
7 Tips to Boost Your Business's Social Media Strategy
October 29, 2015
Do you suffer from pie in the sky delusions when it comes to setting goals for your social media marketing campaign? A defined strategy is important in your social media marketing efforts - here's some notes on planning your social media activities.
How to Determine Goals for Your Social Media Marketing Campaign | Social Media Today
October 02, 2015
After writing out all the steps and goals for your social media activity, you implement your new strategy. But how can you measure the results? Read on to see what can help you determine whether your social media strategy is reaping any benefits.
5 Ways to Tell If Your Social Media Strategy is Working | Social Media Today
August 29, 2015
Social media continues to evolve into a fundamental tool for most business owners. If you aren't leveraging certain social media platforms in your marketing, then you are missing out on an opportunity to build your email list. This post will share 5 strategies that will help you convert your followers into qualified prospects.
5 Simple Social Media Strategies to Build Your Email List
August 20, 2015
Particularly when it comes to the whirlpool that is social media, having a clear strategy in place is essential. Without one, you’ll flounder. And even worse, due to social media’s unrestricted nature, everyone will be able to see you floundering.
social media strategy