Leadership is the hottest potato on the social media issue. Whether you lead from the front or take a more conceptual approach and lead by proxy the chances are that you are under pressure and intense scrutiny. Just how you cope and what you do is that we are going to explore.
In a frank, wide ranging discussion Robin Carey, CEO of Social Media Today and Kara Wood, CEO of Succinct Social Media cover some of the most pressing issues CEOs face in the age of social media. The insights are as surprising as they are applicable to anyone trying to run a company today.
I’m delighted to announce that Simon Pearce, Founding Partner of Fabric Branding, is now working with Social Media Today to advise us on our integrated marketing products and services. Simon’s task is to help us to build on top of what we have learned through our successful collaborations with leading companies like Siemens, Shell, Oracle and SAP.
I am a huge fan of Social Media Today and I thought it would be extremely interesting to find out about the growth and development of this great website, so I reached out to co-founder and CEO Robin Fray Carey who awesomely agreed to answer a few questions.
It’s been quite a year, and amidst all the noise, some stellar pieces of sales advice to help grow your front line revenues. We are just sharing some favorites, including one amazing video (get your pen and paper out for it) from our friend Todd Schnick of The Intrepid Group, our own top posts, and some great sales community sites. Sit down with a coffee or tea and gain some insights to help you kick 2013 off as the best sales year ever. Enjoy!
This holiday season, our holiday cards to many of the people who have been part of our success this year will be in the form of e-cards from The Women's Refugee Commission. We also hope that you will learn more about the work that the Women's Refugee Commission does. And when you yourself give to the Women’s Refugee Commission, you are helping us to improve the lives and protect the rights of women, children and youth displaced by conflict and crisis
One of the best way to create a better experience for your customers is to leverage what you know about them. To do that companies are moving towards an integration of social data with CRM systems, as evidenced in this webinar discussion among various marketing and analytics superstars.
Rather than seek to address the tension between free expression and intellectual property by striking a balance between the two, SOPA makes First Amendment rights an afterthought that exist at the leisure of copyright holders, who can compel the disappearance of entire online communities thanks to the mere allegation of copyright infringement leveled against a single member.
We doubled our staff, hiring some cracker-jack former journalists and energetic, customer-focused community marketing staff. We ended the year decidedly in the black, but making sure that we delivered value through our team and not through a lot of wasted expense.