Recent Posts

The Big Brand Theory: Pizza Hut

RicDragon
With many individuals participating in the brand's community management, how does Pizza Hut maintain a consistent brand voice? Bromberg responds, "Just like people, the brand voice evolves over time. Although my team is the only one creating content we absolutely have a ton of perspectives and ideas that come from all over the organization and all over the community.
The Big Brand Theory: Pizza Hut

Social Marketing Tip: Create a Voice That Will Be Heard

pruneau
A blog provides so much value and opportunity for virtually any company, brand or individual. But more importantly, a blog provides the platform for an online voice. Yes, a voice. Why on earth would you NOT have a blog integrated into any organization’s web site?
Social Marketing Tip: Create a Voice That Will Be Heard