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June 13, 2017
Twitter has provides some tips for brands looking to make the most of their Father's Day marketing campaigns.
Twitter Provides Tips to Help Maximize Your Father’s Day Social Media Campaign | Social Media Today
May 05, 2017
Twitter's bringing video ads to their Moments storytelling option, providing a new option for advertisers.
Twitter to Bring Full-Screen, Vertical Video Ads to Moments | Social Media Today
April 11, 2017
Twitter has announced a range of new third party ad data verification options to provide additional assurance for marketers.
Twitter Announces New Third Party Measurement Options for Advertisers | Social Media Today
April 09, 2017
Twitter has provided five new tips on how to maximize your Twitter ad content.
5 Tips for Writing More Effective Twitter Ad Copy (from Twitter) | Social Media Today
December 16, 2016
Here are some key tips on how to use Twitter targeting options to reach more specific audiences.
November 27, 2016
Here are three under-utilized social media marketing tactics that brands can drive big benefits from.
3 of the Most Cost-Effective Social Media Tactics | Social Media Today
November 03, 2016
On Tuesday, Social Media Today hosted a Twitter Chat discussing The State of Twitter. This post collects much of that conversation so that our readers can go back and see what some of the people in our community, including a number of SMT Influencers , think about Twitter at this moment and how it...
September 30, 2016
Twitter has announced a change to their ‘Website Clicks or Conversions’ ad objective that aims to help advertisers hone in on users who are more likely to undertake specific actions on their websites.
Twitter Introduces New 'Website Conversions' Ad Objective | Social Media Today
August 31, 2016
Twitter can generate qualified leads at a lower cost than most of the other major ad platforms. It's true, but not if you follow Twitter's instructions. Why? Because Twitter's advice for creating lead generation cards is completely wrong.
August 15, 2016
Twitter's providing a new ad option in the form of Promoted Stickers that users can attach to their photos.
Twitter Adds New Promoted Stickers Option for Brands | Social Media Today