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twitter advertising

May 27, 2015
Every day, around 500 million tweets are sent by Twitter ’s 302 million monthly active users, 80% of whom access the social network on mobile devices. Twitter has focused hard on creating valuable advertising tools to get brands into the all-important newsfeed, where ads offer the same experience for users as organic content. If you’re looking to up your Twitter Ads game, give these insanely powerful ad targeting strategies a try.
5 Ridiculously Powerful Twitter Ad Targeting Strategies | Social Media Today
February 04, 2015
In 2015, Twitter will no longer be just a microblogging social network. It'll aim for something much bigger: to become a full online media platform with online video as its strong suit. After absorbing the micro-video company Vine (practically integrating it into its feed) and releasing a beta service of Promoted Video Ads, they’ll go for all or nothing. It’s on, YouTube!
September 15, 2014
Twitter recently announced algorithm changes that have sent the Twittersphere into a spin. Dedicated users tweeted their collective dismay at the proposed changes.
July 18, 2014
Running a Promoted Tweet Campaign on Twitter soon? Learn about 3 things you should be considering when it comes to your targeting, ad formulation and bidding.
July 11, 2014
Whether it was the original intent or not, Twitter’s brief debut of a ‘Buy now’ button has created quite a buzz among the social media press. Was it a leak? Was it a test? Has Twitter finally figured out social media monetization?
April 20, 2014
Hoping to win the confidence of the advertising business, which is typically inclined towards advertising through Facebook, it was said that Twitter is to debut fifteen types of new ad products and improved ways to target users in the upcoming six months.
December 08, 2013
Need some last minute Twitter tips? You’ve planned your tweets to promote your holiday marketing campaigns. You’re well and truly entrenched in seasonal promotions. But, why aren’t your messages getting the results you need?
December 08, 2011
I’ve always been a massive fan of Twitter and I’ve made no secret of that fact – it’s fantastic as an interest graph for real-time information, connecting with like minded people, and sharing relevant information to people who matter. Moreover, there is so much potential here for brands to conduct real-time engagement and foster an authentic relationship with their consumers.
September 13, 2011
" Twitter is the second most used social media tool available, second only to Facebook. So having successfully made waves in the online media world, what's next for the team Twitter? They are now looking into the advertising side of social media."
November 22, 2009
Whether we like it or not, we're going to start seeing many more ads in Twitter. As The New York Times reported today, services like Ad.ly , IZEA and Likes are furiously putting twitter ad networks in place. SocialMedia.com has also done several tests in this realm too. When I covered sponsored...