twitter advertising

November 22, 2016
Twitter has released a new report into what makes a video succeed on the platform.
Twitter Releases New Research into How to Create Successful Video Content [Infographic] | Social Media Today
November 12, 2016
Twitter has announced the winners of their first annual Twitter Awards for advertisers.
Twitter Announces Winners of First ‘Twitter Awards’ for Advertisers | Social Media Today
November 05, 2016
Twitter recently held an event to discuss what's coming next for advertisers and marketers on the platform.
Twitter Outlines Future Ad Strategy and Opportunities at #WhatsNext Event | Social Media Today
September 30, 2016
Twitter has announced a change to their ‘Website Clicks or Conversions’ ad objective that aims to help advertisers hone in on users who are more likely to undertake specific actions on their websites.
Twitter Introduces New 'Website Conversions' Ad Objective | Social Media Today
September 27, 2016
Twitter has released new data and tips on how brands can maximize their holiday campaigns on the platform.
3 Ways to Use Twitter to Boost Retail Sales for the Holidays | Social Media Today
September 05, 2016
Twitter can be a great platform for marketing and outreach, when used well. In this slide deck, Natascha Thomson outlines some of the key data around the micro-blog platform.
Do You Know as Much about Twitter Marketing as You Think? | Social Media Today
August 15, 2016
Twitter's providing a new ad option in the form of Promoted Stickers that users can attach to their photos.
Twitter Adds New Promoted Stickers Option for Brands | Social Media Today
July 26, 2016
TV and Twitter go hand-in-hand, and by using Twitter's TV show targeting capabilities, you can maximize the reach of your brand message through the platform.
When Twitter And TV Collide: The Secrets Behind Successful Cross-Channel Campaigns
June 15, 2016
Twitter has today announced that advertisers will now be able to target audiences based on emoji use - but are emoji an accurate indicator of purchase intent.
Twitter Introduces Emoji Targeting for Ads | Social Media Today
June 08, 2016
Twitter has unveiled a new research tool called ‘ Twitter Insiders ’ - a group of more than 12,000 Twitter users who serve as a sort of immediate research and feedback group to which you can pose questions.
Twitter Introduces New ‘Insiders’ Brand Feedback Panel to Help Maximize Performance | Social Media Today