View Twitter chat schedule: #SMTLive

viral content

April 20, 2017
What can we learn from a boy and his simple quest for a years worth of free chicken nuggets?
3 Lessons #NuggsForCarter Can Teach Us about Harnessing the Power of Social Media | Social Media Today
September 09, 2016
What makes a video go viral, and how can you use that in your efforts?
How to create a viral video
September 07, 2016
How do BuzzFeed go about creating viral content, what are the most common formats they use to maximize reach? Here are some key lessons from BuzzFeed's most shared content.
The anatomy of a Buzzfeed viral article
July 19, 2016
"Going viral" is not something that can be planned. Or is it? An Australian video production company recently conducted a two year long experiment to find out.
Cracking the Code of Virality: What Makes a Video Go Viral (and Can You Use That to Advantage)? | Social Media Today
June 01, 2016
The "Chewbacca Mom" video, which features a woman wearing a Chewbacca mask, has become a viral sensation. So what can marketers learn from the video's success?
What Brands Can Learn from the "Chewbacca Mom" video | Social Media Today
May 26, 2016
While 'going viral' is never a reliable strategy, there are things you can learn from highly shared content that can help you formulate your own content of mass appeal.
Viral Marketing: 27 Scientific Ways to Boost Your Chances of Going Viral | Social Media Today
December 04, 2015
The spread of hoaxes and misinformation on social media could have wide-ranging impacts. As such, Facebook is taking steps to reduce the spread of viral hoaxes with a new News Feed tweak that works to de-emphasize the spread of such updates.
Facebook Updates News Feed to Further Reduce Spread of Hoax Stories | Social Media Today
November 19, 2015
Admit it! All bloggers and content marketers dream of creating viral content. Content that spreads like wild fire in social media or any online marketing avenue for that matter is not a dream. We know most big names do it! We wish we knew what the secret ingredients are? Wouldn’t it be nice to find...
October 30, 2015
This infographic looks at the elements required to produce viral videos, offers examples of the most popular branded content of all-time, and provides tips marketers can follow to create share-worthy videos for their companies.
Quit Being Boring: How To Make the Ultimate Viral Video Now [Infographic] | Social Media Today
October 21, 2015
The false “Future Day” meme, beyond just providing an opportunity to rib your gullible friends, provides a unique and fascinating case study for those of us that care about what gets shared online and why. The meme itself contains a perfect storm of shareable elements that are worth digging into, but well beyond that, it gives us what almost nothing else on the internet can, a very clean baseline on why something goes viral. It's exactly the same thing, posted through the same channels, every single day for several years, but it receives incredibly varying results, some days getting less than ten shares and likes, while gaining thousands on many other days, and topping out at nearly four hundred thousand on its best day. I’ve crunched the numbers for every day for two years to find out why.
Back To The Future October 21st