Twitter's Controversial Algorithm Changes: What They Mean for Your BusinessTwitter Vs. Facebook: Which One Is Better for Promoting Your Brand?3 Free Twitter Tools PR Pros Can't Live WithoutSocially Stephanie: Social Media for the Automotive Industry
- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalToo Many Advertisers Are Talking, Not Enough Are ListeningEmotion Drives Behavior: 3 Brands Getting It RightNative Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
- Social Tools
- Small Business
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
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How do you take your social relationships to the next level? By inviting them to participate in live video webinars you can record and share. 65% are visual learners. Many feel more connected when they can see you. Video is a proven method for increasing ROI, generating more leads, and getting more shares. And now you can go international. Found out more in this post.
Rising above the noise on the Internet today can seem insurmountable. The modern buyer doesn’t want to hear your pitch about your products and services. She wants to speak with her peers and people she trusts to help her make an informed buying decision.
In an upcoming exclusive, live webinar, we will talk about how IT and marketing departments can work together to serve the customer coherently. Join our panel of experts, including representatives from SAP and Vimeo, on May 13th to learn more about how to create a better experience for your customers.
Last week, I moderated another great webinar from the SocialMediaToday Best Thinker webinar series, this time on the topic of Who is the Modern Customer and How Do They Want You to Talk to Them?, sponsored by Act-On. Panelists included Paige Musto, Stephanie Scott, and Andrew Ashton.
This week I moderated another great webinar from the SocialMediaToday Best Thinker webinar series, this time on the topic of Multi-Screen Engagement: Marketing Across Devices, sponsored by Act-On. The webinar included a terrific mix of speakers on this topic.
This week I moderated another great webinar from the SocialMediaToday Best Thinker webinar series, this time on the topic of Online Community: The New Secret Sauce for Customer Centric Enterprises. Panelists included Vanessa DiMauro,Tamera Rousseau-Vesta, and Nathan Roth.
Thinking about producing a video podcast or webinar? Before you do, make sure you check out these three essential tools that won't break the budget. They just might help you avoid the three biggest errors that podcast producers make. There is no reason to spend a ton of money on lighting, but you need to pay attention to what kind of lighting you use.
If you’re a B2B marketer who hasn’t been bitten by the SlideShare bug yet, let me help infect you. I’ll save you the standard sales pitch about its audience, ease of use and features and get straight to the skinny: SlideShare out-converts all other social media websites on the planet. And the competition isn’t even close.
Webinars can be very powerful marketing tools (which is why so many companies are doing them). When starting out with webinars, there are several areas where people have misconceptions. Here are some of the most common, as well as an infographic full of webinar stats via ON24.
Last week I moderated another webinar in the Social Media Today Best Thinkers webinar series, this time on the topic of Reengineering for the Age of Social Selling: Structuring the Modern Sales Team. Panelists included Jill Rowley, Sandy Carter, and Anneke Seley.