You can have a Facebook page, a Twitter account, and even a LinkedIn business profile, but there’s no point in running a social media campaign if it’s not designed to drive leads to your business. Learn more in the eBook.Download now!
SheKnows Media's acquisition of BlogHer this month catapulted it to being the leading women’s digital lifestyle media brand—with 75.3 million unduplicated unique visitors per month and 150 million social media fans—overtaking AOL, Condé Nast, Meredith and Hearst. Significantly, the award-winning media network’s exponential reach also propels SheKnows authority as the most influential women’s digital network—with access to over 20,000 bloggers and social media influencers.
Mattel’s launch of EB last month comes on the heels of a highly charged climate where women’s rights are being threatened at the Supreme Court level and sexual assaults on women are increasing, fueled by the objectification of women not only in marketing (eg. Barbie’s Sports Illustrated cover shoot and Pantene’s #unapologetic campaign, which now riffs in EB marketing), but also by public school dress codes.
What are the top 10 cities for women entrepreneurs? Weighing in at number 1 is Washington, D.C. The nation’s capital has the highest rate of women-owned businesses of the top 10 cities on this list. More than a third of the businesses in D.C. are owned by women, so new female entrepreneurs can find many peers and mentors.