Twitter's Controversial Algorithm Changes: What They Mean for Your BusinessTwitter Vs. Facebook: Which One Is Better for Promoting Your Brand?3 Free Twitter Tools PR Pros Can't Live WithoutSocially Stephanie: Social Media for the Automotive Industry
- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalToo Many Advertisers Are Talking, Not Enough Are ListeningEmotion Drives Behavior: 3 Brands Getting It RightNative Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
- Social Tools
- Small Business
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
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- Marketplace & Webinars
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Hyperlapse is a powerful new companion app to Instragram that in the right hands can create amazing time-lapsed videos. Here are 4 suggestions on how to make some magic with Hyperlapse.
YouTube is considered to be a vital ingredient of a successful social media marketing campaign for branding your business and products over Internet. Here's a list of 3 vital tactics that can be used for developing your brand on YouTube.
Businesses are finding plenty of reasons to use Vine as a great marketing tool. If you have yet to experiment with Vine, here’s what you can do with it to take your content marketing strategy to a different level altogether.
Video consumption is exploding. Marketers know they should be using video in a content marketing strategy, but do they know why? Here are seven good reasons.
Video consumption is exploding. Marketers know they should be using video in a content marketing strategy, but do they know why? Here’s 7 good reasons.
Last week Instagram launched its Hyperlapse feature, and it seemed like a huge win for brands on Instagram. The feature, which makes time-lapse style video easy for anyone to shoot and share, should allow brands to show off more of their products and culture since the sped-up clips contain more content than Instagram’s 15-second time limit had previously allotted.
Our infographic explores the Whys and Wherefores of when to think about using social video, and how to get the best out of it as a brand. Our four pointers take you from ideas to measurement. Enjoy!
N3TWORK was just released this week as a new way to curate your own video stream, share videos with your friends or watch them on your home TV.
“There is amazing video available on the Internet—funny, inspiring, educational—it's no longer just cat videos. The problem is that you're never going to find it,” says Neil Young, founder and CEO of N3TWORK, the first app that surfaces video content for you based on your interests. N3TWORK, pronounced “network,” lets you follow people and things that interest you—whether it’s the ALS Ice Bucket Challenge, economic inequality or, of course, kittens. Then it presents the very best, most relevant videos so you can watch them now, later, or anywhere, including on your iPhone, iPad, or Apple TV.
Let's dig into Facebook's “Video In The Feed” advertising and its place in the current advertising and digital marketing environment. Announced in December and currently being rolled out throughout Facebook’s web and mobile sites, the video advertisements will be an everyday part of hundreds of millions of Facebook users.