Recent Posts

Five Best Marketing Tricks These Shopping Sites Can Teach You

sudeep
Here is a comparative study of five shopping websites, to highlight the key factors that make them stand out in the e-commerce race. Read to find out how they make their online store generate better conversions.
Five Best Marketing Tricks These Shopping Sites Can Teach You

20+ Tips to Zoom Cyber Monday and Holiday Sales with Social Media Marketing

PamMoore
In this episode of the Social Zoom Factor podcast I share some solid strategies and tips to help you make the most of Cyber Monday and online holiday sales to improve your online presence and help you achieve your business and marketing goals. In addition, I provide tips to help you get your cyber house (online digital and social platform) in order and provide you with unique ideas for special offers that your target customers will want to act on!
20+ Tips to Zoom Cyber Monday and Holiday Sales with Social Media Marketing

How to Evaluate If Emerging Social Platforms Are Right for Your eCommerce Brand

jkotkins
With a seemingly endless amount of social networks and new ones popping up all the time, it can be hard to determine which ones are worth your company's time and energy. Here we highlight specific guidance on when you should consider marketing on these social platforms and when you shouldn’t.
How to Evaluate If Emerging Social Platforms Are Right for Your eCommerce Brand

How Mobile is Driving First-Time eCommerce Usage

David H Deans
Over the past 5 years, the scale of mobile commerce in its various forms has grown at a remarkable rate. As more mobile computing devices -- such as smartphones and media tablets -- became available for browsing online content, the mobile commerce marketplace thrived.
How Mobile is Driving First-Time eCommerce Usage

The Psychology of Online Reviews

JanVelsJensen
Discover the shopping psychology behind the interpretation of online reviews, and see reviews through your shoppers eyes.
The Psychology of Online Reviews

5 Cutting-Edge Ecommerce Techniques for Driving Sales Online

AllieFreeland
U.S. consumers will spend $327 billion online in 2016, so it is all-too imperative to drive sales through your website. If you need to grow your business earnings, here are five cutting-edge ecommerce techniques that will help you drive sales online:
5 Cutting-Edge Ecommerce Techniques for Driving Sales Online

A Guide to Increasing eCommerce with Social Media This Holiday Season

Mairead Ridge
Here are some tips and tactics that any level of digital brand marketer can implement to see a sales increase directly from social media during the holiday shopping season. This article features trend report references that will help put into perspective the ROI potential of social media during the holidays if effective campaigns are implemented.
A Guide to Increasing eCommerce with Social Media This Holiday Season

Using Social Media to Boost Seasonal Traffic on eCommerce Sites

david8986
The holiday season is beckoning and as an online entrepreneur, you must be thinking on how best to exploit the immense potential available. To get more traffic during this season, you have to be creative and innovative and one way of doing this is by leveraging on social media.
Using Social Media to Boost Seasonal Traffic on eCommerce Sites

5 Simple Tactics to Spice Up Your Social Media Marketing

threadyblock
Getting enough traffic to your website is by far the biggest challenge of running an online business. Every marketing tactic, and marketing channel really boils down to one singular objective. Getting more traffic through the site.
5 Simple Tactics to Spice Up Your Social Media Marketing

4 Reasons Why Email Marketing for eCommerce is Not a Thing of the Past

StoreYa
Email might be old, but it definitely is not outdated! Email marketing boasts a high click through rate, conversion rate, and ROI, and though it is behind organic search in terms of conversions, as SEO becomes more and more competitive, email marketing provides an excellent alternative.
4 Reasons Why Email Marketing for eCommerce is Not a Thing of the Past