Recent Posts

What Brands Can Learn from the Best and Worst World Cup Tweets

Deborah Sweeney
The World Cup was the most tweeted about event in Twitter's history, with hundreds of big businesses attempting to use the tournament to help market their brand. But what can smaller businesses learn from the best, and the worst, of those tweets?
What Brands Can Learn from the Best and Worst World Cup Tweets

5 Twitter Mistakes You Will Never Make Again

Will Blunt
Five things you can avoid that are a sure fire way of destroying your credibility on Twitter. You may be looking to sell a product, start a personal brand or genuinely connect with a group of people who care about all the stuff you do. But all of this is because it makes YOU feel good, and if you lead with authenticity that same feeling is projected onto other people, they feel good, too.
5 Twitter Mistakes You Will Never Make Again

4 Steps and 20 Tips for Successful Twitter Marketing

StoreYa
Twitter, as I’m sure you know, is one of the most popular social networks in the world with over 230 million active monthly users sending 500 million Tweets a day. But just based on those numbers there would be no reason for a small business to set up on Twitter in addition to Facebook. After all, Facebook has over 3 times that many active users.
4 Steps and 20 Tips for Successful Twitter Marketing

How to Create Content That Gets Shared on Twitter

juebergang
This article discusses the feature of the top creative content that gets shared the most in Twitter. With emphasis on concept, idea, medium as well as timeliness, uniqueness, and effectivity, this article will highlight each content as they make their way through Twitter's limelight.
How to Create Content That Gets Shared on Twitter

Targeting Millennials with Your Social Media Marketing Campaign

BrettRelander
At one time, marketers focused on targeting baby boomers. Today, marketers are turning their attention to millennials. Primarily the offspring of baby boomers or Gen Xers, millennials comprise a crucial segment of the buying public.
Targeting Millennials with Your Social Media Marketing Campaign

What’s REALLY the Best Time to Post on Social Media?

adhutchinson
There are a heap of posts and infographics floating about the web that detail the best days and times to post to the various social media platforms. But while generic data can be useful and can provide you with a level of guidance, the generic audience they’re targeting with those times is not your audience.
What’s REALLY the Best Time to Post on Social Media?

Why Social Media Is Essential to SEO Success

MarkSimonDidit
SEO has two main elements: on-page factors, which include site content, usability, and accessibility to search engines; and off-page factors, including the inbound links that influence the degree to which search engines think a site is important.
Why Social Media Is Essential to SEO Success

New Twitter Design Gives an Advantage to Businesses

BradFriedman
First, the new Twitter profile page is made to look more like other social media sites such as Facebook and Google Plus. A large header that spans the top of your profile page can give your business a huge opportunity to promote your product or service.
New Twitter Design Gives an Advantage to Businesses

Twitter Now Supports Animated GIFs

Sendible
Perhaps taking a cue from Tumblr’s growing success, Twitter announced on June 18th that the web site, along with the Android and iOS Twitter apps, will now support animated GIFs. The announcement came, of course, via a tweet from Twitter support, and the reaction was an almost unanimous “Finally!”
Twitter Now Supports Animated GIFs

Twitter + Klout + Fireworks = #4thofJuly Fun

craigpsmith
So, the Fourth of July is almost upon us, and in addition to grilling, swimming and lighting sparklers, a digital ad agency wants you to throw tweeting onto your long-weekend agenda. Between now and Friday, if you include the hashtag #4thofjuly in your tweets, you can automatically set off a fun virtual fireworks display.
Twitter + Klout + Fireworks = #4thofJuly Fun