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Senior Vice President of Marketing.
Marketing executive with 20+years of experience in international corporate marketing and brand management. Established track record includes web site management, product marketing, sales lead generation, channel support, events and database management. Analyze and evaluate program cost efficiencies and results by tracking performance of media, field follow-up, and sales/ROI. Currently serve on Research Committee for the Center for Exhibition Industry Research. Served on the Board of Directors for the Exhibit Designers and Producers Association for 10 years and as President in 2004. Interested in leveraging core strengths in program development, management, and evaluation.
Specialties:communications, media analysis, branding, product marketing, sales lead generation, trade show exhibiting education, database management