You’ll have to figure out which is the best medium for delivering your message. It’s pretty easy to say “social media” and have that be a “step” in the content marketing list, but what platform of social media? LinkedIn is where the business-orientated crowd hangs out. The younger generation can be found on Twitter. Where are you?
Marketing can be a very complex subject, but anyone can develop a few of the core skills and see the results of their efforts. You may feel it’s something best left to the experts, but there are some essential marketing skills that can make a huge difference to your success in business.
In this week’s article I’ll be discussing software buying preferences of CRM suites and what this means for the market in 2014. Software Advice analyzed 5,279 interactions with software buyers between January and August 2013 and discovered the following trends.
eCommerce is seeing exponential growth, but users are becoming careful when making purchases online. People can determine very quickly whether a website is authentic or not. So, what can you do to provide customers with peace of mind? Here are 6 factors that can help eCommerce websites demonstrate their legitimacy online.