Atri is responsible for all things marketing at Act-On Software. Although he didn't join until 2012, his association with the company as an adviser and an early customer goes back to when the company was founded. He wasn't satisfied with helping the Act-On revolution from the outside; he had to jump in!

His over 20 years of experience span marketing, product management, business development and engineering at high-growth innovative companies ranging from start-up ventures to large public companies. Most recently, he was Vice President and GM of the User Authentication business at Symantec (NASDAQ: SYMC). Prior to that, he was Senior Vice President of Marketing at McAfee, Inc. (now part of Intel) and prior to that was the CMO of Secure Computing Corporation until its purchase by McAfee.

Atri was also the first VP of Marketing at Responsys, where he helped create the first business plan, raise several rounds of funding and establish that company as a pioneer SaaS application for email marketing. He has also held senior marketing roles at other category-leading companies including CipherTrust, McAfee, Netscape, and Clarify.