Adam Wexler
Founder, Insightpool | @thewordpainterAdam Wexler is the Founder & Chief Strategy Officer at Insightpool, The Leader in Social Engagement Optimization. Fortune 500 brands like The Home Depot, UPS and A&E Networks use the software to deliver 'sincerity at scale' through social drip marketing techniques.
Insightpool was spawned from the creative social media marketing tactics Wexler employed on his prior startup, GoRankem, where they sought to reach a wide audience on a non-existent marketing budget (outside of being the first successful startup to successfully raise money via Kickstarter's crowdfunding platform).
Over the years, Wexler has been invited to speak in front of thousands of students and event attendees about social media and entrepreneurship. At different times, Adam has also been the voice behind numerous brands on social media including Sprite, NCAA March Madness and the band Cracker.
Wexler graduated from The University of Georgia with a focus in Leadership studies.
9 articles by Adam Wexler
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The Best Social Media Conferences to Attend in 2014
Dec. 26, 2013 -
How to Increase Your Social Reach: Social Sharing and Following
July 31, 2013 -
How to Compute Social ROI
July 22, 2013 -
The Ideal Twitter Feed Composition
July 18, 2013 -
3 Reasons Your Brand Will Fail Without a Meaningful Fanbase
July 16, 2013 -
How Social Automation Can Help Businesses Connect with their Audience
June 7, 2013 -
Brand Advocate vs. Brand Ambassador: What's the Difference?
June 4, 2013 -
Why Won't Brands Be Social On Social?
May 29, 2013 -
Changes on Twitter: B2B Social Media Lead Generation
May 29, 2013