Alex is an unabashed people person, who is passionate about goal science, behavior modification, and the quantified self. He is the Product Marketer / Goal Scientist at BetterWorks.
September 04, 2014
“Ideas are precious, but they’re relatively easy. It’s execution that’s everything,” says John Doerr, partner at Kleiner Perkins Caufield & Byers, and the man who introduced Objective & Key Results (OKRs) to Google. Google widely credits OKRs for helping the company grow from 40 to 40,000 employees. Other businesses including LinkedIn and Twitter have also embraced OKRs.