Andrew Rudin
Managing Principal, Contrary Domino, Inc. | @contrarydominoAndrew (Andy) Rudin is a business development strategist who specializes in solving revenue risk problems. He offers a unique background in B2B business development - including roles in marketing, sales (direct and channel), and product management - as well as in managing the implementation of large, long-term IT projects.
His Virginia-based firm, CONTRARY DOMINO ®, Inc. serves a variety of clients in the commercial, government, and non-profit sectors. Engagements have encompassed sales strategies for tech companies, and product launch strategies for international technology organizations.
Andy is certified in Production and Inventory Management (CPIM) by the Association for Operations Management, and is also a certified Social Media Strategist through Society3.com (a leading provider of launch services for entrepreneurs). In 2014 he successfully completed a course with Palisade Software, Statistical Analysis for Decision Making.
He earned an M.S. in the management of information technology and a B.S. in Marketing from the McIntire School of Commerce at the University of Virginia. He has also served as a member of the Advisory Board for its graduate program.
25 articles by Andrew Rudin
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How Risky Is Your Revenue Plan?
July 28, 2015 -
Teaching Your Sales Force Through Pay for Performance
July 6, 2015 -
The Lucrative Black Market for Customer Trust
June 3, 2015 -
The Magical Power of 73%
April 10, 2015 -
Disturbing the Sale of "Science"
March 25, 2015 -
Six Exciting Opportunities at the Edge of Selling
Feb. 19, 2015 -
Is There White Space in Your Customer Relationships?
Feb. 8, 2015 -
Good Tweet vs Bad Tweet: Is Twitter Worth the Risks?
April 14, 2013 -
Is it Time to Add Blogging as a New Core Sales Competency?
May 22, 2012 -
What Makes Dumb Sales Questions Dumb?
April 25, 2012 -
'Stop Selling!'-A Trendy Idea, But Bad Strategy
April 16, 2012 -
Three Myths about Technology and Change
March 27, 2012 -
CEM. It's Not Just for Customers Anymore!
March 19, 2012 -
How to Spot Sales Job Quicksand Before You're Knee Deep
Feb. 28, 2012 -
Human Talent or Party Animal? When an Employee's Social Media Content Becomes a Legal Liability
Feb. 17, 2012 -
Six Sales Risks That Should Not Be Overlooked
Jan. 31, 2012 -
Is Collaboration Overrated?
Jan. 20, 2012 -
I'm Not against Change, I Just Like My Pain!
Jan. 19, 2012 -
What B2B Sales Innovators Can Learn from Nonprofits
Dec. 23, 2011 -
Great! You're a Solution Provider. Aren't You Leaving Something Out?
Dec. 16, 2011 -
Sgt. Dakota Meyer is Right: Some Sales are Wrong
Dec. 7, 2011 -
Toward a Social Sales Force: Ominous Lessons from Rutgers
Oct. 16, 2010 -
On My Honor as a Salesperson: Why Sales Ethics Matter
Feb. 17, 2009 -
Do Salespeople Bug You? Here's Why They Won't Go Away
Feb. 11, 2009 -
Senior Moment: What Our Elders Can Teach Us About Sales
Jan. 30, 2009