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French native professional translator working as Marketing Manager for GxP Language Service, a medical and pharmaceutical language service provider based in Germany - Social Media marketing & Search Engine marketing trainer and speaker for the translation and language services industry.
Hear hear! ;)
Thanks for your comment and for the link to your article - very interesting. I hear your point but I'm not sure you heard mine. I'm talking here about using Klout for pure business purposes.
First, ok, I'm with you on that, Klout's communication sucks and I said so in the article above. Ok, they said they covered 13 networks while they were actually taking 4 into account - they lied. Ok. But so what - I mean, using Klout only for your own reputation management, surely your Foursquare check-ins are irrelevant. I connected only my Twitter, G+, LinkedIn and Facebook to my Klout. All other networks are personal. Those 4 are the only ones I use for business and therefore the only ones I wanted Klout to take into account when calculating my topics of interest.
Ok, Klout used data from underage people. Sure, that's bad. But they did not steal that data, these kids entered it and maybe their parents should better contro? I'm not going into that debate - my point is, ok they indexed underaged - but what does it have to do with your own use of Klout for business?
Privacy? Please... Klout uses data people enter themselves in social networks. It's fully ok to want to protect your privacy but you are responsible for the information you give to social networks. I have friends on Facebook whining that FB indexed their cellphone number. But hey, they entered their number themselves into Facebook in the first place... There is no stealing information, people enter it themselves.
While I really hear your point and see why you deleted your Klout profile, you're going to have to take my word for it when I say I know of many people who decided to boycott Klout because their score dropped. And note that I never said in my article that Klout is a social network. Because it is not, not at all.
Which brings me to my point, the point of my article and the answer to your ????? question - My point? IMO Klout is an awesome directory to find potential business contacts, contacts that you connect with on other networks and do powerful business networking.
Maybe there's a slight misunderstanding here, that is we do not see and use Klout for the same reasons and therefore do not have the same perspective on it?
Let me explain: while I am a Social Media marketer, my first, full-time job is being marketing manager for a translation company - my job is to find clients, companies in our expertise field that export and sell abroad and thus need translation services. We do 99% B2B services and I use social networks to find those clients, but also partners and service providers - and Klout has been a great, great pool so far to find and network with these people.
In my "second job" as an independant Social Media Manager, I agree that Klout is pretty useless as a clients / partners directory, merely a networking tool but it has not brought me any clients or any business opportunities so far.
I hope I made my point clearer?
Have a nice Sunday,
I do feel better, thanks ;)
Thanks for pointing out that complete deletion of a Klout profile was possible. Many colleagues reported it did not work and I tested it myself to discover that my profile was still there. A bug back then? Could be.
I'm not asking you to do anything. I'm merely suggesting that instead of throwing it all away with rage and anger, one should consider the bigger picture than their own score and own profile. I use Klout as a directory to find influencers to network with, and it's one hell of a powerful directory.
Have a great weekend!
Hahahaa thanks rainer for your enthusiastic - and true - feedback! ;)