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Ben Anderson is the owner of cnctNOW a small business social media consulting company. Ben practices the "Cheers" philosophy of social media treating social media as a place where "everyone knows your name". Ben holds a Bachelors from Washington State University and is near completion of an MBA at Western Governors University.
Thank you so much for writing this. I am trying to build my consulting business and knowing what I should charge isn't a very easy thing. So many companies, large and small, are tight with their money and want to know that something will work before they invest. I offer a one hour free consultation to my clients in which I basically demonstrate the power of social media and how it might be leveraged for their particular audience without giving details on "how". I think I will start giving more thought to that process by charging a nominal fee, as you have, to start the consultation and ensure that they are serious about the process and my services.