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It's quite common for SEOs to miss the last part you pointed, Amanda. Most, when speaking about revamping pages and links, miss to update URLs for targetted keywords which is actually something important.
Item #1 is quite a familiar situation for me when dealing with current and potential clients. There's a definite need to understand that social buzz does not equate to success. There may be some that create a viral content or image to promote business, but that do not last long; thus, should not be considered as a "point" for success. There are requirements for building relationships after all. Great article, Pam, thanks for sharing.
Wonderful article, Mark. There's really no going back from social media - it's either you keep up or you lose. If you think you're doing good at the moment, don't slack off and be complacent; you have to be updated with the current trends and definitely use tools that allow you to analyze your competitor's strategy. Thanks for this great read!
Certainly a refreshing post full of insights and valuable tips, Paul. I, for one, need to work on creating more blog posts and/or videos that would offfer helpful information that would serve my niche audience. I also know that creating content may be tough a lot of times, but I strongly believe that no matter how "repetitive" the subject is, if you can find a way (or angle) to approach that topic differently, you'll spark enogh interest from your target audience and that's a huge deal. And of course, spread the word and share everywhere! :) Thanks for the read.
I believe this article will help a lot of individuals realize more about the importance of content as a whole than "strategically" placed keywords and call it SEO. We also need to remeber that ever since people are generally attracted to beautiful things; that it's our nature to be curious. So we must use this to our advantage and be more creative in providing people with the information they need. Thanks for the insights about CMO, Steven.
It would seem (at least for me) that people are somewhat lost on how to approach content marketing lately - besides sharing posts via social platforms, that is. This is timely post for me Kay; I'm always looking for new ideas to generate and maximize efforts for better campaigns. Thanks for sharing.