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Deborah Sweeney is the CEO of MyCorporation. MyCorporation provides online legal filing services for entrepreneurs and businesses, providing startup bundles that include corporation and LLC formation, registered agent, DBA, and trademark and copyright filing services. You can find MyCorporation on Twitter at @MyCorporation and Deborah at @deborahsweeney and on Google+.
Thanks for reading! You bring up a good point about credit given to influencers and moreover to those who influence through sharing content from other sources but create much less of it on their own. (Hence, why it's even more unfair to expect the source itself to constantly be going, going, going on all cylinders nonstop.) I think the worry here is less on the topic itself that everyone has commentary on. If the commentary is structured and comes with an argument or an interesting point of view, it'll be well received and shared accordingly. Ideally. More often than not it's careful timing and keyword title placement that pivots a mediocre piece to viral stardom. But the lasting legs on a well written article are very telling in how readers reading it realize that it's a good piece and share and view it accordingly, giving it life beyond a flash in the pan moment for an unknown amount of time to come.
Definitely - I'm following you on Twitter now! I think my bio has my Google+ link included, but let me know if it doesn't and I can pass it along.
Hi Wahiba - thanks for reading the post! I have two sons so I might be a little bit preoccupied with them on Super Bowl Sunday than I am with my Twitter feed, but I'll be checking in from time to time to see what's trending. That's the beauty of Twitter. It's constantly buzzing with activity and commentary and so much of it is so funny and clever that even if you, or your company, is considered to be small you can have a truly huge and engaging presence online. My advice for businesses wanting to pull something together fast when it comes to social media campaigns is to always take care in whatever you say and how you say it. Don't rush a tweet or write one that is fumbled and confusing to look like you're constantly "on." Campaigns are and will always be tricky because you could plan one out for months and it could stumble or you could whip one up in less than two weeks to test out and it becomes a hit. There's no recipe for success, and no one size that fits everyone, so test and try things out and see what happens!
Thanks for your feedback Avtar, espiecially the point on keeping the content fresh, useful, and creative. I'll keep that note on presenting future posts on infographics in infographic format in mind!
I definitely agree with you Blake - it's important that everyone is on the same page before getting started because otherwise it's a waste on everyone's time and energy spent working on the project all around.
I am also extremely pro-designer pay, whether it's full-time or on a freelance basis. Everyone on a team at a company, even (and especially) your interns, deserve to be paid for their hard work.
Thanks for your addition, Alan. My original list of social media blunders this year was unfortunately longer than 10 items - hopefully in 2014 that changes!