Deborah Sweeney is the CEO of MyCorporation. MyCorporation provides online legal filing services for entrepreneurs and businesses, providing startup bundles that include corporation and LLC formation, registered agent, DBA, and trademark and copyright filing services. You can find MyCorporation on Twitter at @MyCorporation and Deborah at @deborahsweeney and on Google+.
The need to connect with your audience is a universal need for each and every business, no matter the size. But there is a right and a wrong way to do it. One that will earn you the supportive, age-appropriate audience of your dreams and one that will land you on a Twitter account dedicated to strained branding.