Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
Dustin DeTorres is a seasoned digital marketer and entrepreneur. He is the Co-Founder of the Digital Marketing Agency Market Loyal. His areas of expertise include content strategy and development, digital brand management and online reputation management. You can find his blog at dustindetorres.com and his company at MarketLoyal.com
Thanks for the comment Juan. Agree with you 100% that there will be some overwhelming aspects to it.
Sometimes I do wonder if the true issue is the fact that WE have problems with managing all of the data.....not the technology itself....
Google Glass will allow Google to have such amazing, rich set of data. Don't you think that in itself will speed up the cost to lower and maybe allow people to get paid to wear them sooner than later?
"If you're not paying, you're the product."
Great post! Agree with you 100%. Having a purposeful, short, attention grabbing video with a call to action is a must if you want to be successful with B2B vids.
Also, have you ever heard of B2B Company's sales reps using a service like BombBomb for Video Email? Seems to have a high open rate...
Great info as always guys.
Execs are super busy. Fortunately and unfortunately most only think about one thing..... increasing revenue. One of the ways we have gotten our busy execs to utlize LinkedIn is by making list of the our top 200 prospective target accounts then diving in and finding the links to the executives at those companies. We basically "tee up" the links and a somewhat custom message that our c-levels can send out one after the other.
I think it says a lot when you have the CEO of one company reaching out to the other.....especially while the sales reps are working on deals.
Awesome post! I will surely share this with our sales team.
Also, I think the Twitter updating into LinkedIn function is not an option anymore? (the reverse is still able)
Brilliant idea using LinkedIn Polls as a part of the sales process. The natural self-centeredness human nature allows polls to slip in as a non threatening way to communicate. Like Todd said....youre getting info and possibly a connection! WIN WIN.
My experience with LinkedGroups are also very similar. The industry ones in my space are full of spam, aggressive sales people and recruiters. Ive been pushing my people to join groups outside of LI like Quora and Focus and to think very strategically when it comes to joining internal LI groups. (all of them have upgraded accounts).