Eric Thomas is blogger and Brand Manager for Brandme.com.au. He enjoys sharing tips and info relating to online and virtual marketing, as well as topics that interest business owners.
December 29, 2014
As we move forward into 2015, we see the trend of the blending of social media and customer service departments. Since so many consumers turn to online review sites and social channels to talk about their experiences, the social media and marketing departments need to integrate with customer service team members to provide the best response and resolutions.
June 23, 2014
Much like bad publicity for a company, we don’t often highlight the deadliest animals here in Australia. It’s not exactly the best PR; however, once the word is out it can’t be ignored. Reputation management is essential for all brands large and small. Here are some reputation management lessons brands can learn from Australia’s deadliest animals.