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Thanks for your response. Bit longwinded but useful to know it's possible.
Thanks for your post.
I wanted to try to import my LinkedIn contacts via Twitter as you recommended in no 2 but can't figure out how. There is nothing that I could find in the Twitter help centre either. Can you please let me know how you do that?
Thank you for taking the time to reply with your thoughts and ideas. I will try some of it out and see if it'll translate for my clients. At this point I am trying to introduce occassional images on a B2B Facebook page which seem to be getting responses. But, as I said, they are difficult to come by as the business doesn't really lend itself to visual stuff. Or maybe I just don't see it.
Interesting though how you seemed surprised by my question. Time and again I read "how to" articles about Social Media tools and they are usually good tips but in most cases aimed at B2C without stating it. It's a bit like sports news here in the UK where they rarely state when it's about football, it's kind of assumed that people know.
Perhaps I just wanted to raise awareness for the many (Social Media) B2B marketers. Many B2B companies still don't want to play in the Social Media arena; they don't think it will achieve anything. Or, they know they ought to be there but just can't get themselves to join in, for the same reason. But I digress...
I will venture to Pinterest and maybe even Instagram and see what I can do on there for my clients. But I still hear the advice from a friendly lady who gave me my introduction into the Social Media world “Better concentrate on fewer channels and do them well. You don't have to be everywhere.”
Do you think that's still true?
As a marketer who works mainly for B2B clients the question I ask myself is WHO needs to use Instagram? And Pinterest for that matter.
Most blogs & articles I read refer to B2C businesses but they rarely specify that. B2B is different, particularly when you don't have a physical product and they are SMEs (i.e. the whole involve other employees theory, which is great for large B2C companies, falls over).
I'd be grateful for your thoughts.