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Most definitely, Ricky! The company I work for, Keystone Click, in designs most of the time we include a Facebook or Twitter feed right on the homepage. You make an immediate impression on visitors (they no longer have to go off-site to like your page, or to see your posts).
Thanks for the comment!
Nice article Mark. I like the angle that you took with this article. One thing that you forgot to mention was the historical amount of social media interaction, especially on Twitter - http://keystoneclick.com/blogs/greg-brey/presidential-election-twitter%E2%80%99s-historic-reaction
Many local businesses simply don't know how to use social networks - the ones that do have a big advantage. The lack of awareness of features such as Google Plus is holding back some small companies from starting an online marketing strategy.
Thanks for the comment Kent!
Thank you for the comment! Truly knowing your target market - where they are at, what they are posting, what they like - and starting to post "stuff" they would be interested in viewing is the key to successfully engaging your fan-base on social networks. Google Plus definitely is a contender that some companies are overlooking.
If nothing else, Google Plus with help with SEO!
- Greg Brey
I completely agree. I'm surprised that John Deere, being a large company, didn't have a plan in place for something like this. The website was updated, but I don't know if they ever anticipated an online crisis to happen.