Director of Digital Strategy
Andrew is Director of Digital Strategy for TMG and for one semester in college, was a sociology major.
December 18, 2012
Are you a social media addict? Did you know, for instance, that the average Facebook user spends 405 minutes each month on the site, or that posting content on social media rewards the human brain the same way as food, and even sex?
February 14, 2012
There is a growing desire for digital content; online video in particular. With the increasing numbers of tablets and web enabled TV’s and Tivos in the hands (and on the walls and TV stands) of consumers, the demand for compelling online video has grown exponentially compared to the amount of quality content available.
February 08, 2012
I f the presidential election—coming to a polling place near you in November—is the nation’s foremost popularity contest (more than 65 million Americans voted for President Barack Obama in 2008) the ongoing battle for followers on Twitter, from a purely competitive standpoint, isn’t far behind. It...
January 06, 2012
Perhaps webinars are underutilized because, from planning content to getting attendees, you’ve got a lot of hurdles to jump through and the last thing you want is to feel like you just hosted a party and no one showed up.
September 08, 2011
"We check our Twitter stream. We drop in on Google+. We comb through our RSS feeds. And for the most part, we ignore most of the content we see. Why? Because we’ve read it before. Because it sounds too familiar. Because it’s obvious. Because it’s just another echo in the echo chamber."