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great concept. Love the thinking. There is a version of this running in New York City with great results and also a similar project running in China (of all places) both through Spigit's Idea Management Platform which has inspired a lot of this premise. Today, the opportunity is there, but government has tried to capture ideas before. Problem was the methods were flawed and became a "tell me what you think" activity that inevitably leads to unproductive results. this new approach will fix many of the prior flawed attempts.
thanks for the comment.
Thanks for the props and glad you liked the post. It's a great conversation worth having and hopefully can help businesses re-imagine their existing processes by socially infusing them.
I think I know what you are getting at here and I agree. Social Innovation is not about "let's get more ideas, heck with the results" it's really more about "let's expand our opportunities to get the most impactful thoughts from where ever they are that will impact our business most". Once you have them, then social helps the process of innovation projects flow faster throughout the enterprise to help realize the best results.
Aaron - Glad you liked the perspective. I'm not sure that the social media policy is the right place. It will depend on what the company is doing with the policy. If it's guided toward employee use of social media then no. If your policy is more strategy in nature then yes. Now the longer answer is that social media is having an affect on the way companies operate and communicate. Therefore, companies should look to "socially infuse" many parts of their business including the innovation process.
Thanks Angela. Certainly innovation is key to survival.