April 07, 2014
Unlike the average press release where you get 300 – 800 words to express your announcement, with social media, you might only have 90 characters, one image, or just seven seconds. Without further ado, here are five ways to get the word out using the social media press release.
March 17, 2014
Journalists rely heavily on social media to find news, connect with sources and influencers, and build their own personal brands. Because they’re already active users, pitching journalists via social can be a great way to get on their radar and gain coverage for your brand… as long as you do it with finesse.