Join this webinar to learn how leading brands are adapting to meet the needs of their customers in social media. Panelists include Dan Gingiss of Discover and Kristina Libby of Microsoft. Register here!
Tweets including photos have up to 35 per cent more retweets. However, this is in stark contrast to what B2B brands are actually sharing. B2B Marketing’s recently published Social Media Benchmarking Report revealed 79 per cent of brands share written copy over social, despite only 34 per cent believing it to be ‘very effective.’