Leif Martinez is the founder of Jigsaw Social Media. While running his previous IT consulting company, Techsystm, Leif took the time to learn the ins and outs of social media and began applying this new knowledge to his clients. Realizing his clients were now leaning more heavily on him for social media consulting, he took the opportunity to change directions and do something he loved...social media marketing. Having spent eleven years in the tech industry and seven years running Techsystm, Leif understands the technical aspect of social media. His passion for people, his knowledge of business and his excitement over social media are unmatched. When he's not discovering the latest social media tools and working on social media strategies, he can be found snowboarding in Mammoth, surfing in the Pacific or on the motocross track.