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As Director of Content Marketing & Social at DigitalSherpa, Justin develops and implements online marketing tactics and campaigns, writes and optimizes all website content, and manages all social media channels. A native of Metro Detroit, Justin graduated from Madonna University where he attended on a soccer scholarship and studied marketing and entrepreneurialism. In his free time, Justin enjoys running his clothing-line business and exploring the streets of Atlanta with his fiancé and their Boston Terrier, Uncle Jesse.
Thanks for the feedback, Avtar.
At DigitalSherpa, we provide content marketing & social media marketing for the (micro) small business industry. Their level of understanding in this space is novice, at best. So, with that, our content is focused on the beginners, the laggards. While I agree that there may be a few more "advanced tips" that could fit into this piece, the idea was to provide early-stage tips for page owner that, literally, just started their page. Which is why the post is titled and written as such. If you've ever dealt with micro small business owners, then you know how the 'crawl before you can walk' expression rings true.