Kevin Jorgensen
Partner, Innovative Marketing Resources | @imrcorpStarted my career as an engineer because I enjoy mastering the way things work but quickly learned that people are much more challenging and interesting than machines. Marketing seemed the perfect sandbox. Since the early 90s, pursued the marketing craft in high tech, non-profits and consumer services as a serial entrepreneur who is fascinated by the art and process of communicating the essence and value of ideas in ways that inspire action. Inbound marketing and social media, for all the obvious reasons, have become a passion and something I write about as often as I can but always in the ah-ha moment when the light comes on. Today you can find me at my inbound marketing agency, Innovative Marketing Resources. www.imrcorp.com
20 articles by Kevin Jorgensen
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Everything You Need to Learn About Blog Comments and SEO
Dec. 13, 2012 -
Stupid Titles and Lame Topics Don't Create Great Content
Nov. 20, 2012 -
When Your Content Marketing Becomes Noise. And What To Do About It.
Nov. 5, 2012 -
Facebook Marketing Statistics You Need to Know
Sept. 24, 2012 -
Context Marketing? Different Than Content Marketing?
Sept. 10, 2012 -
Social Media Makes Its Impact in the C-Suite
Sept. 5, 2012 -
Social Influence on B2B Buying: Fad, Fiction or Fantastic Opportunity
Aug. 22, 2012 -
Stop stalking your prospects. Give them great TOFU content!
July 25, 2012 -
The Inbound Marketing Guide to Shortening Your Sales Cycle
July 12, 2012 -
Stop Ignoring Your Prospects. 4 Lead Nurturing Tips You Can't Overlook.
June 12, 2012 -
Does Great Content Hinder Your Prospect Conversions?
May 23, 2012 -
10 Sharing Triggers for Social Video Advertising
May 21, 2012 -
Blogging and How-to Make Your Blogs Stand Out
May 10, 2012 -
How to Get Your Content Dugg and Generate More Leads
April 11, 2012 -
6 Best Practices for Great Video Content
April 9, 2012 -
How to Build a LinkedIn Presence that Generates Leads
April 4, 2012 -
Secrets of Becoming a Pro B2B Tweeter
March 26, 2012 -
Pinterest, I didn't get it.
March 21, 2012 -
7 Essential Steps for a Successful Social Media Campaign
March 14, 2012 -
5 Tools That Will Make You a Hashtag Master
Feb. 28, 2012