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Trilingual (FR, GER, ENG) Msc. in International Marketing, Content and Inbound Marketing professional at Park7 in Cologne, Germany and serial blogger. Also passionate about music and events and Customer Experience Management & innovation.
Hm weird, it worked on my post from last night... http://linkd.in/1qegykb
For someone like me who's an international marketer and social media freak, this is gold :-) Where's part 1 of the blogpost series?
If you're looking for someone in Germany for social media usage, I'd be glad to help ;)
Putting a CTA in the image is a great advice I haven't really thought of so far. I'll try it out next time! Thanks for the great post Shannon :-)
I've recently written an article on newsjacking in the context of a content marketing strategy, I think it is quite a dangerous thing to engage in, you have to be quite sure about what you are doing and how you're doing it... Also, not every news is worth "jacking" i.e. some news have significant and potentially serious impacts on people's lives. I remember some quite daring newsjacking examples from hurricane sandy last year...
Link to the article, if I may: http://lovable-marketing.com/2013/11/19/is-newsjacking-good-for-your-content-marketing-strategy/
Cool video which I'd love to share on my Blog, but I wonder... what methodology was used in the survey, who were the participants, the sample... Can you give us a little more details on that? :-)