Co-Founder, Author, Speaker, Blogger, Social Media Consultant
December 26, 2013
One thing that hits the reader and compels them to look further is ‘headline.’ I often missed the trick on having a ‘catchy’ headline and was not able to entice the readers, inspite of having some good content. And Jon Morrow’s Headline Hacks was a perfect help in that.
October 21, 2013
For starters, Google Hummingbird is a new search algorithm. No, it wasn’t released on Google’s 15th anniversary, but it was put to test a month prior to that. According to Google, the new algorithm will improve the quality of search results.
September 20, 2013
Is long tail SEO, really SEO?? Many experts are still divided over it. The way I see it, you cannot ignore the power of long tail SEO. Your content strategy needs to have a focus on the future too and that is where targeting the right set of keywords for long tail SEO will help.
July 24, 2013
One of the biggest Twitter pitfall is either not responding to follower and/or deleting negative comments. Either of these actions will obviously generate a negative opinion about the brand. The true essence of Twitter or any social platform is to be ‘social’ and engage with followers.
July 05, 2013
The point being made by many social media experts is why spoil a platform by doing paid social media endorsement. But, I would like to take a different approach to the entire paid social media endorsement and I see 3 reasons it will work.