Matt is a Digital Marketer and Entrepreneur based in Nottingham, UK. He started his career journey during the mid 2000's internet retailing boom with a collection of eCommerce stores which enjoyed great success by using a successful and evolving SEO formula. Matt then moved into a new Head of Digital role for a leading UK retailer, building and managing a team of both paid and organic digital marketers and content writers. Two years later the startup has grown to revenue of nearly £2,000,000 pro-rata. Matt also regularly contributes to some of the worlds most visited and highest authority digital marketing websites.