Marc Cowlin
Director of Content and Digital Marketing, Duft Watterson | @mcowlinMarc Cowlin is a marketer with a proven track record of driving sales and buzz through public relations, social media and content marketing. With nearly 20 years of experience with companies such as Glassdoor, Birkenstock, CafePress.com, Meltwater and Thismoment, he offers a unique perspective on the power of integrated marketing. Today he is VP of content and digital marketing at the boutique agency Duft Watterson.
10 articles by Marc Cowlin
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Hillary Clinton 404 Error Page Brilliance: Great Content in Unexpected Places
April 15, 2015 -
Disney's One-to-One Content Points to the Future of Content Marketing
April 6, 2015 -
Weird Content Works Well: Jeff Bridges and Squarespace Score in the Big Game
Feb. 7, 2015 -
Engage, Share and Buy: 3 Reasons Brand Storytelling Matters More Than Ever
Dec. 5, 2014 -
Sales Enablement Will Be the Next Big Craze in Content Marketing
Oct. 30, 2014 -
Rethinking Today's Inbound Marketing Mix
Sept. 5, 2014 -
4 Tips to Ease Top 4 Content Marketing Challenges
Aug. 6, 2014 -
5 PR Lessons I Learned from Mr. T.
July 1, 2014 -
How to Hire a PR Firm: 10 Tips to Finding the Right Match
June 30, 2014 -
Press Release or Not? 3 Easy Questions to Aid in Evaluation
March 28, 2014