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I am not sure whether the shareholders/investors have any right to expect people to change (their appearance or behaviour) for them. That might sound naive, but hear me out.
The most important factor has to be a focus on your employees. Happy and engaged employees work more productivily. This has 2 resulting benefits:
1. it is automaitcally passed on to the customer. Happy and motivated staff means they will look after the customer better. This means the customer satisfaction goes up and normally leads onto customer loyalty, repeat purchases, and increased affinity and customer recommendation.
2. increased employee productivity leads to more profits and turnover. So does increased customer satisfaction.
Both of these will make the investors happy, as the company is successful and prospers.
Companies are not there for the investors and shareholders. Shareholders are there to gain from the company. Employees first, customers second, and shareholders/investors third.
Investors shouldnt be so worried about what Zuckerberg is wearing, or how relaxed he is in meetings. They happily all bought into Zuckerberg, the FB ethos and dream when it seemed they would make a killing.