Samantha Wright
| @IAmSamWSam Wright is a digital media consultant specialising in influencer marketing. In her spare time she runs a blog called Tech Girl, a technology lifestyle blog aimed exclusively at women. Sam started her career as a Sub-Editor in the newsroom for YFM, a South African youth radio station. She holds a BA Journalism degree as well as an Honours degree in Communication Science.
3 articles by Samantha Wright
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How to Track the Results of your Influencer Marketing Efforts (and Why You Should)
Aug. 23, 2016 -
Why Engagement Trumps Reach in Influencer Marketing, Every Time
June 23, 2016 -
Influence vs Popularity - Which Should You be Investing In?
June 1, 2016