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Business & Marketing Director of Social Media Stream, a specialist Digital Marketing Consultancy Headquartered in the North West England.
Within the business I have responsibility within New & Existing customer engagements which fall primarily into the follow areas of;-
- Digital Marketing Outsourcing
- Strategic Digital Marketing Engagement
- Specialist Social Media Marketing Training
The specialist areas within the business covers Digital Marketing, Social Media Marketing, Email Campaign Management, Search Engine Optimisation, Pay Per Click Campaigns, Target Marketing and PR services.
Previous to Social Media Stream I held positions in Senior Sales and Marketing roles within Macrovision Corporation and Flexera Software Inc.
I have worked with many companies from Start Ups to Fortune 500 however my focus has still remained on helping businesses grow whilst keeping the business operations as lean and efficient as possible.
Thanks Aquaster - that is a great example - and I'm sure there is a solid ROI behind this activity. I will look into this case study in more detail.
Do you have view on companies implementing Social Media Payments directly from their Social Networks? Do you think this will become a standard practice or will companies always want to drive traffic and purchasing from their own website?
Appreciate your comments Shaam. What would you say is a companies biggest challenge when it comes to Social Media in their business?
Great article Sid - this message certainly reinforces the need for a 'multi-challed approach' to ehancing online visibility. The key that I have found (apart form what you have already said) is to gain sponsorship from multiple areas within the business - linking marketing, sales , technical and executive sponsorhip together will help coordinate activity to the same voerall business onjectives. Online visibility practice touch many areas within the business.