You can have a Facebook page, a Twitter account, and even a LinkedIn business profile, but there’s no point in running a social media campaign if it’s not designed to drive leads to your business. Learn more in the eBook.Download now!
Social Report is an all-in-one social media management and reporting solution that efficiently allows you to track and also manage all of your social network accounts from one place http://www.socialreport.com
We have always been talking and enforcing the concept of call to action when to came to publishing. The idea is simple – when you post something to your social profile you want the message to have some sort of an action that the user can take. While you can rely on comments and likes, the best option to drive your fans and followers to your website is to include a link in your publication that the user can click. This is your call to action.
I’ve been looking for a way to capture customer video feedback on our Facebook page for quite some time. I found a number of free tools that allow you to simply direct your fans to their service where they can enter their responses. None of the tools offered video options. I really wanted to have something more integrated and interactive.
Let’s say you have a competitor. You have a twitter account with 10,000 followers. You are doing really well. Lots of engagement: mentions, RTs – things are going great. Your competitor on the other hand is not that well known, yet he does understand that the 10,000 followers that you have are his prime target.
"When someone tells you that you had 1000 impressions on the web – you know what that means – 1000 actual people (give or take a few bot hits) saw your page. When you are told that you had 1000 twitter impressions – you can’t even begin to estimate what that truly means. Clearly only a fraction of these folks really saw it. How many? No one knows."