10 articles by Theo Papadakis
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Encouraging customer engagement or preventing customer disengagement?
Feb. 27, 2008 -
Digital customer engagement in a troubled economy
Feb. 25, 2008 -
The social role of the internet Part II: The blog
Feb. 20, 2008 -
Resources on customer engagement
Feb. 4, 2008 -
Measuring Online Engagement: What Role Does Web Analytics Play?
Jan. 29, 2008 -
What is customer engagement for? Your customers need engagement more than you do.
Jan. 21, 2008 -
The social role of the internet Part I: the origins of web 2.0 and social media
Jan. 18, 2008 -
What is 'social media'?
Jan. 18, 2008 -
Is a uniform definition of customer engagement possible given that engagement is different for each organisation?
Jan. 15, 2008 -
Customer Knowledge is Customer Power: How marketers can use their customer's knowledge for mutual benefit
Jan. 14, 2008