Jeff Millett is a professional SEO consultant and search marketing expert at The SEO Whiz. He also owns and operates a popular small business SEO software company called Website Rocket. In 2010, only soon after launching his brand, this self-proclaimed "SEO Whiz" quickly gained his reputation as an SEO expert after climbing to the top of search during what was a most catastrophic year for most industry professionals. He attributes his success to keeping his nose clean by utilizing only 100% White Hat SEO methodologies that utilizing organic marketing strategies to increase brand awareness, targeted audiences and natural search traffic.