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Tom is 20+ year veteran of the marketing and advertising industry with a penchant for stiff drinks, good debates and digital gadgets. He is the founder of Converse Digital, author of The Invisible Sale, and a contributing writer for Advertising Age. Tom guides clients through the digital marketing maze and helps companies teach their sales force how to Painlessly Prospect their way to more sales. Connect with him on Google.
Always nice to hear others think like I do.
That's the beauty of the new podcasting apps. No need to log in or download - new episodes are pushed to the phone automatically.
Thanks all.... glad to hear this POV is finding a willing ear... and in the end, those that figure out great social media is a perfect blend of content and conversation will likely be the big winners.
Thanks for stopping by and commenting Sheryl. It will be interesting to see how this plays out.
Matt, Georgina, Delfin, & Chris,
First thanks for the kind comments. Second, sorry it too me so long to get here to respond. Changed jobs/emails so the system didn't notify me of your comments.
I have to admit, the comments here and on the original post really were great and one of them (from Marc Meyer) has inspired a follow up post that should go live next week. Hope you'll like that one too.
Love the last line. And the photo -- wish I could have found that one! But so true. Research has a role, but to really innovate today -- you have to be in the game.
Thanks for the hat tip to the post.