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Great Article and I agree. I don't know that I would say these have always been bad strategies. (Well, maybe #1 has always been bad...)
They may have been what was best practice just a few years ago. All of this [Social Media] is changing so quickly that I'd say your article is more about pointing out how social media marketing best practices have evolved.
By the way, check spelling of "ambassaders" I think you meant "ambassadors".
Keep up the great work!
"By contrast, to delete your Facebook account you go to Home / Account Settings / Security and there is a clear link at the top of the page that says: “Deactivate your account.”
Careful Rohn, about the Facebook Profilee activation Assumption--Check this out:
Facebook has had the same complaints for years about deactivating vs. really deleting.
But point taken, neither want company want us to leave easily.