‘Accountability’ can be the key to eliminating bad habits — or achieving personal goals — especially when it’s combined with the power of social media. stickK.com helps people use negative incentives (loss aversion) to positively influence behavior.
We recently had the opportunity to interview Bonin Bough, PepsiCo’s Global Director of Digital & Social Media, and Ellen McGirt, senior writer at Fast Company Magazine from SXSW. These guys are Social Pros, so we wanted to share this entire interview with everyone. Enjoy!
Fiverr.com is a $5 marketplace where people exchange ideas, services and products for a five-spot. Roughly a year old, the discount marketplace site attracts thousands of new, experienced, and would-be entrepreneurs. Offerings range from ranging from the practical (such as transcription services) to the bizarre.
The ‘art of swearing’ isn’t about stringing together the most offensive expletives. It’s about maximizing the impact that seemingly ordinary cuss words have by using them properly: swearing infrequently, only using swear words to describe the most-extreme circumstances, swearing at circumstances — not people, and using the tame-est swear word required.